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Plug and Play and GNP announce the continuation and strengthening of their partnership to boost the innovation path and digital transformation in the insurance market in Mexico




SUNNYVALE, Calif., November 16, 2022 /PRNewswire/ — Plug and Play Tech Center, the largest global innovation platform based in Silicon Valley, announces continued partnership with Grupo Nacional Provincial (GNP), from Mexico largest insurer. Working with Plug and Play gives GNP the unique opportunity to provide new and creative services to its customers while advancing its digital transformation agenda. With access to the world’s most promising startups, GNP expects to make significant progress in its mission to deploy technology to improve the insurance industry exponentially.

GNP has been using the Plug and Play ecosystem for two years to digitize its mass channels and will now focus on implementing new technologies to improve the customer journey. As the first Mexican insurer and second in Latin Americastimulating innovation is a key part of their strategy.

“At GNP, we believe that innovation is critical to achieving our strategic goals, particularly with our increasing focus on open innovation that will help us lead the digital transformation of the healthcare industry. Working with Plug and Play has been very beneficial in terms of learning about emerging technologies and working with startups, which is why we are determined to create a greater appetite for innovation internally in our business units. thanks to this collaboration,” says Abel Ocampo, Head of Innovation Drive at GNP.

Plug and Play’s mission is to open innovation and technology to anyone, anywhere. This partnership will pave the way for many important players in the Mexico and Latin America collaborating with startups to accelerate digital and cultural transformation.

“Looking at the insurance market today, we see a growing innovation ecosystem and GNP wants to play a leading role in it. We see that technology is constantly evolving. [accelerating] and through this partnership, we want to excel in using emerging technologies to drive innovation in the region and achieve our goal of securing more Mexican families,” said Alberto Rendon Plauchu Director of Strategic Planning and Business Transformation.

“We are very proud to welcome GNP to our innovation platform. Mexico is a very important player in Latin America and this partnership will certainly push the digital agenda to promote economic development through collaboration with startups. We truly admire GNP’s commitment to improving the experience of its customers using the most advanced technologies from around the world,” said Said AmidiFounder and CEO of Plug and Play.

About GNP

GNP Insurance, a proudly Mexican company with over 120 years of history, is considered the most experienced company for product quality and knowledge of the insurance market in Mexico. They are a subsidiary of PROM GROUPone of the country’s leading financial and industrial conglomerates.

From December 2021GNP recorded a market share of 13.4%, providing cover to more than 7.6 million customers across its entire range of life, health, property and casualty and motor insurance.

With a strong commitment to improving the lives of Mexican families through a wide range of social programs, GNP strives to generate a positive and tangible impact in the communities they operate.

PNB contact person:
Christopher Leuzinger
GNP Media Advisor
[email protected]

About Plug and Play

Plug and Play is the leading innovation platform, connecting startups, corporations, venture capitalists, universities and government agencies. Based in Silicon Valley, we are present in more than 50 locations on 5 continents. We deliver business innovation programs and support our partner companies at every stage of their innovation journey, from training to execution. We also host startup accelerator programs and have built an internal VC to drive innovation in several industries where we have invested in hundreds of successful companies including Dropbox, Guardant Health, Honey, Lending Club, N26, PayPal and Rappi. For more information, visit

Ready-to-use contact:
Jackie Hernandez
SVP Global Partnerships
[email protected]

Caroline Simental
Mexico Partnerships Manager
[email protected]

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